Strategic report Governance Financial statements Other information MARKET OVERVIEW CAPTURING GROWTH IN AN ATTRACTIVE MARKET Wealth management is experiencing structural growth and our proposition and service positions us well to capture the benefits of the trends. Addressable market the UK’s leading digital wealth manager we havewealth managers and vertically integrated This £1.4 trillion is concentrated across around The UK savings and investment market has a great opportunity to win in this growing market.firms. A significant amount of this investment7 million people with £100,000 or more of seen significant growth in recent years and ourOur addressable market is made up of an pool will have been initially advised upon, maybeinvestments (source: ONS). However, more addressable market is estimated at £3.0 trillion.estimated £1.4 trillion of private wealth plusmany years ago, but now receives no ongoing and more people are beginning to invest thanks Within this we operate as the leading Direct-to-£1.6 trillion of cash savings giving an impliedadvice and little support. This provides a richto the various structural drivers explained Consumer (D2C) UK platform with a 42.9% share market share for Hargreaves Lansdown of source of potential transfers to Hargreaves below with COVID-19 accelerating this trend. of a market worth £289 billion. The structuralabout 4.5%. Outside the D2C space, the bulk Lansdown as clients look to consolidate their In addition, pension auto-enrolment in the UK factors at play along with an acceleration of of this addressable market is held through investments onto our platform. has revolutionised saving, with over 1.6 million existing trends resulting from COVID-19, look setindependent financial advisers, independent employers and more than 10 million employees to provide growth for many years to come and as now participating in the programme. STRUCTURAL DRIVERS People are Ongoing low Political Complex Individual COVID-19 living longer asset yields and market savings responsibility uncertainty environment 18 Hargreaves Lansdown Report and Financial Statements 2021